Many people within the community are in need of help around their homes: the elderly (a fast growing market) new mothers, people with injuries or conditions that make it difficult to move around easily, etc. They need someone to help them, decorate, organize, clean or run errands. This can be a great business to start – especially if you like getting out of the house during the day and enjoy helping others.
What is a Home Helper Business?
A home helper business can involve any number of things. You might offer errand running and scheduling services for the elderly. You might clean homes or offer organization strategies. You could deliver/cook meals and shuttle children. You could offer to come into the home to sit with children while a mother works on other projects (I know a couple of work-at-home Muslimahs who hire other sisters to do this so they can work for a long stretch uninterrupted).The type of services you offer depends on your skills, interests and the needs of your potential customers.
How Does a Home Helper Make Money?
As a home helper you can charge by the hour or a flat rate based on the service. You might even consider creating a membership program. Members could sign up for a specific number of hours each month. Members receive a discount on their membership and you receive predictable income. Consider how you want to charge for your services. Do you want people to pay at the time of service? Or will you bill them at the end of the month?
What Do You Need to Get Started as a Home Helper?
A business plan is your first step. Outline what your business is going to offer. Who are your customers? What are your goals and how will you reach them? Spend some time researching your competition too. Position yourself to stand apart from them by offering a unique value or benefit.
The second step is to decide how you’re going to market your business. I strongly suggest building a website. It doesn’t have to be elaborate – a simple one page brochure site can do the trick. However, you might also consider regularly adding some useful content to your site in the form of articles or blog posts. This will help boost your website in the search engine results. Make sure your website includes a description of each service you provide, rates and contact information.
If you already have good connections in your community, a brochure or postcard and word of mouth might be enough. Consider offering a referral program or loyalty program. Provide incentives to refer your services to others. And provide incentives to use your service repeatedly. For example, after ten hours you get one hour free. You might even hand out punch cards like many coffee shops and restaurants do.
The equipment you need to get started will depend largely on the services you provide. If you’ll be cleaning homes, then you’ll need cleaning supplies. If you’re managing small repair tasks, you’ll need tools. If you’re running errands, you’ll need a car. You’ll most certainly need a business phone and a scheduling system.
All in, you can start a home helper business for less than a hundred dollars easy. You can likely start it for less. If you enjoy helping others and are looking to start your own business consider becoming a home helper.